Visual identity.

With the right visuals, your brand sells
– even when it’s silent

People remember brands with their eyes. That’s why we fine-tune typography, 
colors, composition, and the overall “mood” so everything speaks in one voice. 
And so it’s a voice that’s impossible to ignore.

From brand chaos to brand confidence

  • A strong visual makes you recognizable at first glance
  • A clear brand shows you know what you’re doing
  • Rules and templates make production faster, cheaper, and chaos-free
A logo that works
at any size

Simple to use, strong to remember. 
It’ll work on a napkin and on 
a billboard.

Typography 
& color palette

We’ll choose fonts and colors so your brand feels exactly how it should: confident, friendly, premium – you name it.

Brand guidelines that keep it together

Clear rules for logo, colors, fonts, layout, and visual style – so the brand stays consistent even when more people work with it.

Templates that 
have your back

Ready-to-use templates and building blocks for social, decks, banners – so creating new stuff is fast and stress-free.

We create visual identity.

See all our projects
33 %

That’s how much extra revenue a consistent brand can bring you.

81 %

of companies use materials that are 
off-brand.

50 ms

is all the human brain needs to form a first impression.

46 %

of people judge 
a company’s credibility by how its website looks.

Good design 
isn’t makeup. 
It’s character

Visual identity isn’t just a logo and a couple of colors. It’s an effective system that holds your brand together – in presentations, on your website, and across social media. Our top experts will build it 
so it looks great, works in real life, and is easy to use.

Explore more products

Our clients do the talking.

„For more than 10 years, the passionate team at Boomerang has been helping the FLEXI brand grow and build its position as the best-known life insurance. What I value most is the mutual trust and the feeling that I can always rely on them. Boomerang — for security, but also for life as it is…“

Dan Časar Kooperativa/Flexi

„Speaking about mental health sensitively and without stigma is not easy. With Boomerang, we’re succeeding. They know how to find the right words and wrap them in a modern visual language that few publicly funded organizations can boast. I am completely satisfied.“

Markéta Nováková Zahrada pro duši

„We’ve been working with Boomerang for years. Why? They know how to write for highly specific target audiences. They accommodate every request we make — and then take it to an even higher level. And they come up with new ideas themselves. There may be even more energy in our collaboration now than there was at the beginning.“

Lucie Fronová ALBERT

„Eight years ago, we launched a content project that remains unique on the market to this day. What’s more, we wanted to measure it down to the finest detail. Most would have run for the hills; at Boomerang, they started fine-tuning the strategy. They are true professionals who deliver precise results even on the most demanding assignments.“

Lucie Musilová Alma career

„No regulars, no bartender, no obvious jokes. With Boomerang behind Radegast's advertising, we ignore all the brewing clichés and build instead on a genuine man overcoming challenges in the rugged Beskydy Mountains. And it's precisely this, being different and staying true to it, that helped us grow from a regional brand into one of the largest players in the Czech and Slovak market.“

Josef Jalůvka Radegast, Plzeňský Prazdroj

„We're an IT company. And our industry is sometimes trapped in its own jargon. That's why we're glad Boomerang helps us create a magazine that explains (simply and clearly) what we can do for our clients.“

Jiří Čáp Sprinx

„In the digital age, it's easy to see what a refreshing change a printed employee magazine can be. It offers space to slow down, get a glimpse into colleagues' stories, and connect for a moment with what's happening in the company. And when it comes to printed magazines, no agency does it better than Boomerang.“

Ilona Vysoudilová ČEZ

„Financial health is just as important today as physical or mental health. That's why we've made it our goal to help Czechs achieve better financial fitness. And together with Boomerang, we've built a content platform that presents the topic of financial health in a clear and simple way, helping readers navigate the world of finance with confidence.“

Kateřina Erol Česká spořitelna

„As a leader in enterprise systems, it's in our DNA to set trends, not follow them. That's why we choose partners who don't offer cookie-cutter solutions. Boomerang turned our annual report into an experience and a story you want to be part of, with outstanding AI-driven graphics and a virtual environment, full of animation, bridging traditional publishing and the future.“

Marek Steiger Seyfor

That’s why brands have been coming to us since 2001.

team
Boomerang partners: 
Jindra, Pavel, Martin & Marek.