Cookies

WHAT ARE COOKIES?

Cookies are text files that contain a small amount of information that is downloaded to your computer, mobile phone, or other device when you visit a website. Subsequently, each time you visit this website, cookies are sent back to the original website or to another page that recognizes cookies. Cookies are useful because they allow websites to recognize the user’s device.

Permanent cookies

These cookies remain on the user’s device for the period of time stipulated in the cookie file. They are always activated when the user visits the website that created the given cookie file.

Session cookies

These files allow website owners to link the user’s individual activities during their visit to the website. These files are activated as soon as the browser window is opened and are deactivated when it closes. Session cookies are temporary and are all erased when the browser is closed.
Cookies have various functions, such as more efficient searches of individual web pages, remembering your preferences, and increasing overall user convenience. They can also ensure that the ads you see on line match your interests and preferences.
More information about cookies is available at www.allaboutcookies.org and www.youronlinechoices.eu.

Cookies used on this website

A list of all cookie types used on the website:

ESSENTIAL COOKIES

These cookies are absolutely necessary for the website to function, and no user consent is needed for these cookies. Without them, some of the website’s functions would be unavailable.

PERFORMANCE COOKIES

These cookies collect anonymous information on visited web pages. By accessing a website, you consent to having these cookies placed on your device. These cookies collect information about how the visitor uses the website, such as which pages he visits most often and whether he receives error messages from the website. These cookies do not collect any information identifying the user; all information is aggregated and therefore anonymous. These cookies are used merely to improve website functionality.

FUNCTIONAL COOKIES

These cookies remember your choices and thus improve your experience when using websites. By accessing a website, you consent to having these cookies placed on your device.
Functional cookies allow the website to remember your choices (e.g. your username, language, or the area where you are located) and thus extend and customize website functionality for you. These cookies can also remember changes in fonts and their sizes as well as other aspects of the website the user has customized. They also allow the use of services the user has requested such as watching videos, posting comments on a blog, etc. Information collected via these cookies can be anonymous, and they do not monitor your activity when visiting other websites.

TARGETED OR ADVERTISING COOKIES

These cookies collect information about your search habits and target advertising relevant to you and your interests accordingly.
These cookies are used to better target ads to the user. They are also used to limit the number of ads seen by a user and to make ad campaigns more effective. These cookies are usually placed on the website by third parties with the consent of the website operator. Cookies remember that the user visited the page and then share this information with other entities. These cookies are very often linked to page functionality provided by a different entity.

Behavioural targeting of ads and protection of privacy on the internet

The internet industry has developed a guide to behaviourally targeted advertising and privacy on the internet, which can be found at www.youronlinechoices.eu. The guide explains the IAB self-regulatory scheme, giving you more control over how ads are displayed on your device.

Browser settings and cookies settings

In the Help tab on the toolbar of most browsers, you will find instructions on how to prevent your browser from accepting new cookies, how to receive notifications when new cookies are received, and how to deactivate all cookies. You can also deactivate or completely delete similar data used by your browser as add-ons, such as flash cookies, by changing the settings of the add-on module or by visiting the website of its manufacturer.
Because cookies permit the use of some basic website functions, we recommend that you leave them activated. If you block or reject some cookies, you will not be able to use those of our products and services that require you to log in. If you leave cookies activated, always remember to log off if you are using a shared computer.

Social networks

We use Facebook Pixel technology to customize content and ads and provide social media functions. Facebook Pixel technology is available on a website only based on your consent.

Seznam.cz

with its registered office at Prague 5 – Smíchov, Radlická 3294/10, Post Code 150 00, ID: 261 68 685
Our website uses Sklik retargeting technology operated by Seznam.cz, a.s. This allows us to show visitors who have expressed interest in our products our ads in the advertising network of Seznam.cz, a.s.
You can currently opt out of targeted advertising at the following address:
http://www.imedia.cz
or see the Seznam.cz home page (Nápověda/Cílená reklama).

Web analysis

To continually improve and optimize our website content and user experience we use technology from Google Inc., specifically the Google Analytics and AdWords Conversion Tracking products. To this end we collect and statistically analyze session data and information on how visitors interact with the website. For this purpose, we use cookies. Session and interaction data is never processed in personalized form, only anonymously.
Some analytics data is transmitted to the server of the relevant analytics service in a Member State of the EU or outside the EU (e.g. to the USA), where it is stored. Information may also be transmitted to third parties if permitted by law, or if such third parties process data for our service provider. Neither we nor web analysis services will link your IP address information with other data that we or our service provider has stored. Our website uses the following analytics services:

Google Analytics

Google Ireland Limited (registration number: 368047), with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland; This company’s privacy policy is available here: https://policies.google.com/technologies/ads Google Adwords Conversion Tracking uses cookies that allow website use analysis. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators, and providing other services relating to website activity and internet usage.
Google Inc., located at 1600 Amphitheater Parkway, Mountain View, CA 940 43, USA, processes the information it collects about you in the manner and for the purposes set out above. If you want to disable Google Analytics in your browser, you can download the corresponding add-on here: https://tools.google.com/dlpage/gaoptout?hl=en

Facebook (Central and Eastern Europe)

Facebook Ireland Limited, located at 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, D02 X525, Ireland; The privacy policy of this company is available here: https://cs-cz.facebook.com/about/privacy and you can adjust the privacy settings in your Facebook profile.