Content marketing.

People will spend time with you. Voluntarily.

Ads are like a first date. Content marketing is a relationship. It helps customers get why they should pick your product – and what’s more, it makes them want to hang out with your brand for a long time.

1.

Content is the highest-ROI tool in B2B communication today.

53 %

of people go online to look for information. Be the answer.

100 %

of the target audience is reached by our content hub for Alma Career.

25 yrs.

of doing content marketing for the biggest clients out there.

We’re #1 in the market. We started content marketing here

In a world where attention is measured in seconds, we know how to win your brand (and products) long-term attention – from both loyal customers and brand-new ones. We’ll turn your brand into a media house. 
And we’ll create content so good people could practically fight over it.

You might know this one

Alma Career

We built a media ecosystem that reaches 100% of Czech HR people

Most people know Alma Career runs Jobs.cz and Prace.cz. But even HR teams didn’t know about their other products – the ones they actually need to do their jobs. We changed that. Today, Alma’s B2B media reaches every HR professional in the Czech Republic.

Effie - logo
Zlatý středník - logo
Kando awards - logo
Lemur - logo
Agentura roku - logo

What can we help you with?

01
Years of great content

Ads last seconds. Content marketing lasts years. We’ll keep delivering in top quality for the long run.

02
We optimize

We track what your audience loves – then we tweak the content to make it as effective as possible.

03
We’ll find your topic

Do you know the topic your customers will actually care about? We’ll help you uncover it – and turn it into communication.

04
We’ll build your media

Magazines, newspapers, ESG reports, annual reports, online magazines, newsletters, podcasts – you name it.

05
Turnkey, all the way

You tell us what you need – we’ll build it end-to-end. Know-how like ours? Pretty rare in the Czechia.

06
Content strategy

We’ll map your audiences precisely and figure out what content will pull 
them in.

07
Ongoing content

We won’t just invent the media. We’ll keep it filled long-term with content that’s interesting and does the job.

08
AI for content

Our tool Wrait.ai helps with article headlines and social copy. We’ll tailor it precisely to your needs.

Explore our products.

We build brands,
run company media,
and create ad campaigns.

All the skills you need,
under one roof
Know-how from
all kinds of projects
We don’t leave
things half-done
Show me all your projects

Our clients do the talking.

„For more than 10 years, the passionate team at Boomerang has been helping the FLEXI brand grow and build its position as the best-known life insurance. What I value most is the mutual trust and the feeling that I can always rely on them. Boomerang — for security, but also for life as it is…“

Dan Časar Kooperativa/Flexi

„Speaking about mental health sensitively and without stigma is not easy. With Boomerang, we’re succeeding. They know how to find the right words and wrap them in a modern visual language that few publicly funded organizations can boast. I am completely satisfied.“

Markéta Nováková Zahrada pro duši

„We’ve been working with Boomerang for years. Why? They know how to write for highly specific target audiences. They accommodate every request we make — and then take it to an even higher level. And they come up with new ideas themselves. There may be even more energy in our collaboration now than there was at the beginning.“

Lucie Fronová ALBERT

„Eight years ago, we launched a content project that remains unique on the market to this day. What’s more, we wanted to measure it down to the finest detail. Most would have run for the hills; at Boomerang, they started fine-tuning the strategy. They are true professionals who deliver precise results even on the most demanding assignments.“

Lucie Musilová Alma career

„No regulars, no bartender, no obvious jokes. With Boomerang behind Radegast's advertising, we ignore all the brewing clichés and build instead on a genuine man overcoming challenges in the rugged Beskydy Mountains. And it's precisely this, being different and staying true to it, that helped us grow from a regional brand into one of the largest players in the Czech and Slovak market.“

Josef Jalůvka Radegast, Plzeňský Prazdroj

„We're an IT company. And our industry is sometimes trapped in its own jargon. That's why we're glad Boomerang helps us create a magazine that explains (simply and clearly) what we can do for our clients.“

Jiří Čáp Sprinx

„In the digital age, it's easy to see what a refreshing change a printed employee magazine can be. It offers space to slow down, get a glimpse into colleagues' stories, and connect for a moment with what's happening in the company. And when it comes to printed magazines, no agency does it better than Boomerang.“

Ilona Vysoudilová ČEZ

„Financial health is just as important today as physical or mental health. That's why we've made it our goal to help Czechs achieve better financial fitness. And together with Boomerang, we've built a content platform that presents the topic of financial health in a clear and simple way, helping readers navigate the world of finance with confidence.“

Kateřina Erol Česká spořitelna

„As a leader in enterprise systems, it's in our DNA to set trends, not follow them. That's why we choose partners who don't offer cookie-cutter solutions. Boomerang turned our annual report into an experience and a story you want to be part of, with outstanding AI-driven graphics and a virtual environment, full of animation, bridging traditional publishing and the future.“

Marek Steiger Seyfor

We can help your project grow.