{"id":1951,"date":"2020-12-01T15:06:00","date_gmt":"2020-12-01T13:06:00","guid":{"rendered":"https:\/\/boomerang.agency\/?post_type=blog_article&#038;p=1951"},"modified":"2023-02-13T18:17:42","modified_gmt":"2023-02-13T16:17:42","slug":"effie-za-radegast","status":"publish","type":"blog_article","link":"https:\/\/boomerang.agency\/en\/blog\/effie-za-radegast\/","title":{"rendered":"Effie za Radegast"},"content":{"rendered":"\r\n<p>Mil\u00fd Grahame,<\/p>\r\n\r\n\r\n\r\n<p>asi se div\u00ed\u0161, kdo Ti to p\u00ed\u0161e. Jsem chl\u00e1pek, co p\u0159ed necel\u00fdmi dv\u011bma lety p\u0159evzal kreativn\u00ed veden\u00ed Radegastu v&nbsp;Boomerangu. Nem\u016f\u017ee\u0161 m\u011b zn\u00e1t, nikdy jsme se osobn\u011b nesetkali, ale j\u00e1 o&nbsp;tob\u011b sly\u0161el mnoho a&nbsp;prakticky denn\u011b se setk\u00e1v\u00e1m s&nbsp;Tv\u00fdm odkazem. I&nbsp;proto si mysl\u00edm, \u017ee bys m\u011bl v\u011bd\u011bt p\u00e1r d\u016fle\u017eit\u00fdch v\u011bc\u00ed.<\/p>\r\n\r\n\r\n\r\n<p>Tak p\u0159edev\u0161\u00edm je to u\u017e patn\u00e1ct let a&nbsp;<a href=\"https:\/\/www.radegast.cz\/\" target=\"_blank\" rel=\"noreferrer noopener\">Radegast<\/a> <strong>geni\u00e1ln\u00ed claim <em>\u017divot je ho\u0159k\u00fd. Bohud\u00edk!<\/em><\/strong> st\u00e1le pou\u017e\u00edv\u00e1, a&nbsp;nejen to, taky ho napl\u0148uje. Od nejvy\u0161\u0161\u00edho mana\u017eera a\u017e po recep\u010dn\u00ed na vr\u00e1tnici ka\u017ed\u00fd v&nbsp;Prazdroji v\u00ed, \u017ee p\u0159ekon\u00e1v\u00e1n\u00ed ho\u0159kosti Radegastu nikdo neodp\u00e1\u0159e a&nbsp;\u017ee to ke zna\u010dce furt sed\u00ed jak prdel na hrnec. A&nbsp;j\u00e1 Ti slibuju, \u017ee dokud budu m\u00edt na tvorbu obsahu pro Radegast vliv, nikdy z&nbsp;tak skv\u011ble postaven\u00e9 strategie zna\u010dky neuhnu.<\/p>\r\n\r\n\r\n\r\n<p>Kdy\u017e jsi tenkr\u00e1t s&nbsp;<a href=\"https:\/\/www.linkedin.com\/in\/ale%C5%A1-klemperer-91874323\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ale\u0161em Klempererem<\/a> a&nbsp;<a href=\"https:\/\/www.linkedin.com\/in\/houzar\/\" target=\"_blank\" rel=\"noreferrer noopener\">Robertem Houzarem<\/a>, pozd\u011bji <a href=\"https:\/\/www.linkedin.com\/in\/pavel-dufka-57392469\/\" target=\"_blank\" rel=\"noreferrer noopener\">Pavlem Dufkou<\/a> a&nbsp;<a href=\"https:\/\/www.linkedin.com\/in\/robert-marek-87347224\/\" target=\"_blank\" rel=\"noreferrer noopener\">Robertem Markem<\/a> rozj\u00ed\u017ed\u011bl komunikaci zna\u010dky, ur\u010dit\u011b jsi nemohl tu\u0161it, p\u0159ed jak\u00e9 v\u00fdzvy osud hrdiny na\u0161ich kampan\u00ed postav\u00ed. Tahali se do hor s&nbsp;kamenn\u00fdm batohem, opravovali rozpadlou chatu po t\u00e1tovi, praskal pod nimi led, valili obrovsk\u00fd sud do prudk\u00e9ho kopce nebo se ocitli tv\u00e1\u0159\u00ed v&nbsp;tv\u00e1\u0159 hladov\u00e9mu vlkovi. Nikdy se nestali sou\u010d\u00e1st\u00ed roztlemen\u00e9 pivn\u00ed parti\u010dky, z\u016fstali v\u011brni sv\u00e9 jedine\u010dn\u00e9 \u017eivotn\u00ed cest\u011b. <strong>P\u0159ed \u017e\u00e1dnou ho\u0159kou v\u00fdzvou neuhnuli, ka\u017edou p\u0159ek\u00e1\u017eku p\u0159ekonali,<\/strong> a&nbsp;posunuli se tak o&nbsp;kus d\u00e1l.<\/p>\r\n\r\n\r\n\r\n<p>A proto\u017ee dozr\u00e1li v&nbsp;siln\u00e9 a&nbsp;sebev\u011bdom\u00e9 mu\u017ee, neboj\u00ed se dnes projevit i&nbsp;city. <a href=\"https:\/\/www.youtube.com\/watch?v=32ms3YqEQ_A&amp;ab_channel=PivoRadegast\" target=\"_blank\" rel=\"noreferrer noopener\">V posledn\u00edm televizn\u00edm spotu Radegastu<\/a> napadl zu\u0159iv\u00fd vlk ovce na\u0161eho hrdiny, kter\u00fd se na\u0161tval a&nbsp;m\u011bl fakt sto chut\u00ed vlka zast\u0159elit, ale rozhodl se jinak. Pochopil toti\u017e, \u017ee do p\u0159\u00edrody pat\u0159\u00ed oba, \u010dlov\u011bk i&nbsp;vlk, a&nbsp;tuto ho\u0159kou skute\u010dnost mus\u00ed chlap p\u0159ijmout, i&nbsp;kdy\u017e v\u00ed, \u017ee se vlk zase vr\u00e1t\u00ed.<\/p>\r\n\r\n\r\n\r\n<p>Nechci T\u011b u\u017e dlouho zdr\u017eovat, nev\u00edm, \u010d\u00edm se tam na druh\u00e9m b\u0159ehu bav\u00edte, tak u\u017e jen p\u00e1r slov nakonec. <strong>Radegast z\u00edskal v&nbsp;tomto roce zlatou medaili v&nbsp;sout\u011b\u017ei EFFIE za dlouhodob\u00e9 budov\u00e1n\u00ed zna\u010dky<\/strong>. Je to velk\u00fd \u00fasp\u011bch a&nbsp;pat\u0159\u00ed bezesporu i&nbsp;Tob\u011b. Tak v\u011b\u0159\u00edm, \u017ee Ti to ud\u011bl\u00e1 radost. Chci, abys v\u011bd\u011bl, \u017ee v&nbsp;cest\u011b, kter\u00e9 jsi dal sm\u011br, budeme pokra\u010dovat a&nbsp;nezapomeneme na Tebe.<\/p>\r\n\r\n\r\n\r\n<p>S \u00factou, Ivan Manolov<\/p>\r\n\r\n\r\n\r\n\r\n\r\n<div class=\"wp-block-group\">\r\n<div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<div class=\"wp-block-group has-vivid-red-background-color has-text-color has-background\" style=\"color: #ffffff;\">\r\n<div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<h2 class=\"has-text-align-left wp-block-heading\">Graham Rust<\/h2>\r\n\r\n\r\n\r\n<p class=\"has-text-align-left\">Dvacet let v&nbsp;oboru reklamy ve Velk\u00e9 Brit\u00e1nii. \u010clen p\u0159edstavenstva Rust Advertising, kreativn\u00ed \u0159editel t\u0159\u00ed nez\u00e1visl\u00fdch agentur. Do Prahy p\u0159i\u0161el v&nbsp;roce 1993 (\u201eza dobrodru\u017estv\u00edm a&nbsp;pivem\u201c) a&nbsp;od t\u00e9 doby p\u016fsobil coby pr\u016fkopn\u00edk v&nbsp;\u010desk\u00e9m sektoru nez\u00e1visl\u00e9 reklamy.<\/p>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n","protected":false},"excerpt":{"rendered":"<p>Mil\u00fd Grahame, asi se div\u00ed\u0161, kdo Ti to p\u00ed\u0161e. Jsem chl\u00e1pek, co p\u0159ed necel\u00fdmi dv\u011bma lety p\u0159evzal kreativn\u00ed veden\u00ed Radegastu v&nbsp;Boomerangu. Nem\u016f\u017ee\u0161 m\u011b zn\u00e1t, nikdy jsme se osobn\u011b nesetkali, ale j\u00e1 o&nbsp;tob\u011b sly\u0161el mnoho a&nbsp;prakticky denn\u011b se setk\u00e1v\u00e1m s&nbsp;Tv\u00fdm odkazem. I&nbsp;proto si mysl\u00edm, \u017ee bys m\u011bl v\u011bd\u011bt p\u00e1r d\u016fle\u017eit\u00fdch v\u011bc\u00ed. Tak p\u0159edev\u0161\u00edm je to u\u017e [&hellip;]<\/p>\n","protected":false},"featured_media":1955,"menu_order":0,"template":"","serial":[],"class_list":["post-1951","blog_article","type-blog_article","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Effie za Radegast | BOOMERANG COMMUNICATION<\/title>\n<meta name=\"description\" content=\"MIl\u00fd Grahame, jsem chl\u00e1pek, co p\u0159evzal kreativn\u00ed veden\u00ed Radegastu v Boomerangu. 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