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graphic design, web design

5 Traits Every Good Designer Should Have
There are endless tools, apps, and programs that will help you create good designs. But aside from talent, what are skills or mindsets you need to be designer? Here are 5 traits every good designer should have based on my experience.

Empathy & Communication

Empathy and communication go hand in hand. It’s obviously important to have clear concise communication in the design world but its also important to be empathetic. Being empathetic means you understand other peoples point of view. You can put yourself in their shoes in order to create work authentic to your client or brand. Communicating a design choice you made through an empathetic lens will make your client feel heard and understood.

Love of Learning

In the ever-changing world of design and technology, a love of learning is key.  I once read that in the time it takes you to read about a new methodology, someone else is creating the next best thing. Have a passion not only for your craft but also expanding your knowledge and growing professionally. My best advice for this is to find a like-minded creative community that challenges and inspires you.  

Ability to Take Criticism

This isn’t always an easy mindset to be in, especially when just starting out. However, the more quickly you can learn this skill the better you’ll be. As a designer, you will have to take direction from others to improve upon your work. Get in the mindset of creative criticism being a positive thing that allows you to look at design from new angles, learn new skills, and grow professionally.

Problem Solve

There are many reasons why problem-solving is important in the design world. Creativity isn’t always just for producing great design, it may also be needed to get all the parts together. Clients may not always know exactly what they want or how to articulate what they want.  To a degree, problem-solving will help you put their many thoughts and ideas into one compelling design.

Confidence and Self-Doubt

I know what you’re thinking, I just contradicted myself. However, you need both confidence and self-doubt to be great. Having confidence in yourself to create great work translates to your clients. It also allows you to be more creative, you know all the design principals and are always learning new things…so have the confidence to try new things! But you also need to have enough self-doubt that you’re asking yourself, “could this be better.” Don’t let your confidence overpower the desire to better yourself.

These are just 5 traits I believe every good designer should have. I would love to hear your thoughts, is there another trait you think is just as or even more important? Comment what you think below.


web design

“Should I update my website?” “Does it really 
need to be updated?” “It’s a little outdated but it has all the important information… that’s good, right?”  We’ve all had these thoughts and it can be confusing to know whether your website needs a refresh or a complete overhaul. Here are a few questions you can ask yourself to determine which camp you fall into.

Is my website responsive and mobile-friendly?

Nowadays, the majority (52.54%) of people spend more time on their mobile phones than they do a desktop computer.  Not optimizing your site for mobile viewers deters them from spending time learning about your company and products/services. This, in turn, hurts your search engine optimization (SEO).  In addition, Google’s April 21st, 2015 mobile-friendly update boosts ranking for mobile-friendly websites.  If your website is not responsive for mobile viewers, we would say you’re a go for a new website!

Is my website easy to use for the average person?

Web design based on user experience (UX) is every aspect of a visitors experience with your site, not just its looks. UX includes how easy it is to use and understand the site navigation, how fast the site loads and how easy it is to find information. If someone visits your website that sells home decor but can’t find your location to purchase from you, you may have lost a potential sale. It’s also essential to have social profiles easily accessible to allow people to stay updated with your products. Your website should help the user get to the desired end result easily and efficiently.  If it’s not doing that job, it might be time to update your website.

Is my website visually attracting the clients/customers I want?

Although this isn’t a technical aspect you may think of when you think about a new website, it is a very important one. The design, photos, and information on your website are a reflection of your business or organization.  We’ve all heard the expression, “don’t judge a book by its cover.” It only exists because it happens all the time. The design of your website will create assumptions about your business: old, outdated, confusing, or organized, helpful, professional.

Does my website have an effective call to action?

Many outdated websites were designed to just give information. However, if you do not tell the user what to do, they won’t do it.  Having a clear call to action lets the user know the next step they need to take. For example, our service page and each of our portfolio pages have a link to the contact page because we want to make it easy for users to contact us. Maybe this step alone doesn’t require a brand new website, but an experienced web design can help to easily implement this step.

In conclusion, the questions listed above are a great place to start if you think it’s time to update your website. If you’ve decided that you’re ready for an upgrade, we’re ready too. Call us to see if we have options that are right for you.